Products

The Products page lists every product in your store. Open it from Products in the menu.

How products are selling

Once you have sales, three figures sit above the list, from the last 30 days. Sell-through is the share of your counted stock that sold. Stock left says how many products would run out within a week or a month at that pace, how many last longer, and how many are not selling. Top sellers counts your products by what they bring in: A the first 80 % of net sales, B the next 15 %, C the rest. Hover over or tap a name to read what it means.

The menu beside How your products sold shows Today or the Last 7 days instead. Each figure opens its report in Analytics › Reports, product by product, for the same days.

Find a product

• Tabs at the top filter by status: All, Active, Draft, Unlisted, Archived, and Bundles (products made of other products).
• Search products finds a product by its title or its web address (the handle) as you type.
• Display options decide what the list shows:
  • Sort by: newest, oldest, product title A–Z or Z–A, recently updated, inventory, highest or lowest first, or brand or product type, either way. On a computer, the Product, Inventory, Brand, Product type, Created and Updated headings sort the list too: click once, then again to turn the order round.
  • Columns: status, inventory, price, brand, product type, category, created, updated and languages. Pick the ones you need. Languages (when your store has more than one) says All or how many languages a product is missing; hover it to see which.
  • Hide archived products keeps old products out of the way.

Your display options are remembered on this computer. On a phone, each product’s price shows under its name.

Add filter narrows the list by Brand, Tag, Category, Collection, Sales channel, Price or Gift card. Say what it is or is not, and it joins the row as a chip you can open again or remove. Filters stack, and work with the search and tabs.

Save a view

Search finds a product by its title, address, brand or product type, and by a variant’s SKU or barcode. Product title A–Z sorts Latin titles first, then Cyrillic and other alphabets, each in its own order. The Languages column is offered when your store has more than one language.

When you have a search, tab, filters and display options you use often, choose Save view as and give it a name. The view appears beside the tabs. Tap its name beside the tabs to rename it; its menu deletes it.

Change many products at once

Tick the box at the start of each product, or Select every product shown. A bar appears with what you can do to all of them (a search, tab, filter or view that hides a ticked product unticks it, so the bar only counts products you can see):

• Set as active or Set as draft.
• Under More bulk actions: Archive products, Unlist products, Add tags…, Remove tags…, Add to collection…, Remove from collection… and Delete products. Automatic collections are not offered: they follow their conditions. Archive products and Delete products ask first; the products' addresses then show “Page not found” (to send one somewhere else, archive or delete it from its own page). Settings › Time travel can bring deleted products back.
• Create email campaign (up to 12 products, for those who may write to customers) starts a new email with each product’s name and first picture.
• Bulk edit opens the selected products (up to 100 at a time) in a table where you change prices, stock, SKUs and other fields side by side, then save once.

A bulk change is one step in time travel: you can undo it from Settings › Time travel.

Product type

Product type under Product organization is your own label for what a product is, such as Candles. Filter your products by it, use it as a condition in automatic collections, and bring it in or out with the Type column of a CSV.

Show products as one

Selling each colour as its own product? Give them the same name in Shown with under Product organization, such as *Linen shirt*. Each then shows the others on its page with their pictures, like colours of one product.

Sales on a product

A product’s page has a Sales card with its units sold, orders, buyers and net sales over the last 90 days, counted as Sales by product in Reports: orders in your store’s currency, after discounts, less the items you refunded. Cancelled orders and test orders do not count. Orders paid in a market’s own currency are never added to it; the card says how many there were.

Stock at a glance

The inventory column says what each product has left. Not tracked means the product’s quantity is not counted (it is always for sale). Out of stock, still selling means the quantity is 0 but you chose to keep selling it.

Ask the customer for text

Open a product and tick Ask for text on this product under Customer’s text, for an engraving or a message. Say What to ask, the Most characters it may hold, and whether They must fill it in. The shopper sees the field beside the button, each different text is its own line in the cart, and the text shows on the order, the packing slip and the order emails.

Add, import and export

• Add product opens a new, empty product page.
• Import brings products in from a CSV file or another platform’s export.
• Export downloads all your products as a CSV file, whatever the search, tab or filters show, and then says how many it holds. Its Age Restricted column says TRUE for a product marked age-restricted, and Import reads it back.