SEO

What to fix so search engines show your store well, your homepage listing, structured data and page speed.

In the admin SEO

Open SEO in the menu. It has four pages.

Overview

A check of your store’s own pages (home, products, collections, blog posts) for what search engines read: titles, descriptions, headings, picture text and more, sorted into Fix first, Worth improving, More checks and Nothing to fix. Each finding links to where you fix it. It counts only what visitors can open now: a blog post scheduled for a later date is counted from that date.

Homepage

Your home page’s Homepage title and Homepage description, with a Search preview of how it may show in results. Left empty, Storeloom uses your store’s name and its first collections.

Social image is the picture shown when your store is shared on social media or in a chat. A product or collection shares its own picture instead. Upload one or choose from your files.

Structured data

Choose a page (the home page, a product, or another page by its path) to see the structured data search engines read from it, As served: whether each part is Eligible for rich results, what is Recommended, and the History of that page, so you notice when something got worse.

Page speed

Run a test of a page on a phone or a computer. Test now starts one test; pressing it again while that page is being tested on that device shows the same test. It scores Performance, Accessibility and Best practices, says what Needs work, and keeps Earlier tests to compare.

Your store already does the main work for speed: each page carries only the styles it uses, inside the page, so nothing holds its first view back, and pages travel compressed. Pages that are the same for every visitor are kept close to your shoppers for up to a minute, so a change to a product or your theme can take a minute to show to new visitors.